Michele Atkins grew up between Upstate New York and East Tennessee before beginning her career in local television in Buffalo, working hands-on in camera and lighting for news and public access programming. After earning a degree in Communications with a focus on Video Field Production and Documentary Filmmaking, she moved to Los Angeles and built a career spanning production, marketing communications, branded storytelling, photography, social content, documentary, and integrated campaigns.
Over the years, Michele has worked across agencies, networks, brands, and mission-driven organizations — leading projects from early creative development through final delivery. Her experience includes production strategy, messaging and content development, art builds, casting, scheduling, vendor management, and cross-functional collaboration across both live-action and post-production environments.
Michele brings a hands-on approach to both creative storytelling and operational leadership — helping teams navigate shifting priorities while keeping projects thoughtful, organized, and moving forward. She's worked with activations, social content planning and website creation.GEnie Bird Films
Genie Bird Films produces content, trailers, documentaries, stills and commercials. We are located in Seattle. We are communications and marketing experts. We are a group of female producers, directors, photographers, and editors working in the story-telling and content production space. We create visually stunning, emotionally compelling, intellectually engaging content that captures the hearts and minds of your target audience. We are certified by Washington State Office of Minority & Women's Business EnterprisesAWARDS
PRODUCING
Emmy nominated for Hallmark “Brother of the Bride”
Super Bowl top 10 commercials - USA Today
DIRECTING
2012 AFI/Levi’s “Show Us the Way” short film winner
2013 Shoot Magazine Director’s Showcase
2015 Shoot Magazine - Top Spot Of The Week “Therapy Dog”
2018 Winner Best International Short Film Overcome Film Festival
WRITING
2016 Academy of Motion Picture Nicholl Fellowship winner for Talking About the Sky.
2018 14th edition of the Blacklist (annual list) for screenplay One Night in Mississippi.